Why Does Your Hair Get Damaged and Frizzy?
The hair faces a lot of challenges, from the environment to daily routines, leading to dryness, frizz, and breakage. Understanding the causes can help us take better care of the hair and choose Keratin treatments that actively work to restore health and shine.
Keraplex Pro™
like Formaldehyde
Environmental Damage
One major factor in hair damage is exposure to environmental elements. The sun’s UV rays can damage the hair cuticle, by breaking down proteins and stripping away natural oils. Pollution adds to this by depositing particles on the hair, making it weaker and more prone to breakage. Humidity is another culprit that disrupts the hair’s moisture balance, leading to frizz as hair tries to absorb excess moisture.
Heat Styling and Chemical Treatments
Heat styling with blow dryers, straighteners, or curling irons breaks down the hair’s keratin structure over time, making it more vulnerable to damage. Additionally, treatments like bleaching, coloring, and perming involve chemicals that penetrate the cuticle and weaken hair bonds, causing long-term dryness and brittleness.
Poor Hair Care Practices
Using harsh shampoos, skipping conditioning, or over-washing can all strip the hair of its essential moisture. Lack of regular conditioning leaves hair exposed to further damage, while using hot water can dry out the scalp and hair strands.
How Keraplex Pro™ Can Help
Keraplex Pro™ offers a powerful, single-sitting solution to restore hair health and reduce frizz. By infusing hair with a blend of keratin and bond-repairing ampoule, it strengthens the hair structure, protects from future damage, and gives 7x smoother & shinier hair. It does all this without causing any harmful side effects.
